Salesforce Product Marketing Manager/Senior Manager 

United States, Indiana, Indianapolis 

763429764

Job Category

Job Details

Responsibilities

• Be the product Go-To-Market expert for stakeholders across marketing and distribution for the specific product line that you represent

• Develop succinct and effective sales training materials (training, FAQs, etc.), making it easy for non-technical sales to understand our Services landscape.

• Define and build sales plays, competitive programs, and create high-quality content, while aligning to supporting marketing campaigns

• Leverage customer insights to drive recommendations and strategy

• Own key sales communications and updates

• Create, recruit, and produce content for Salesforce events such as World Tours, Dreamforce, webinars, and 3rd party events

• Align to named global distribution leaders to drive marketing and sales alignment, sales programs, and pipeline generation

Required Skills:

• 5-8+ years of experience in a related field: field marketing, integrated marketing campaigns, Sales Programs,Product Marketing, Sales, or Go-To-Market background.

• Expertise in Salesforce products/ services and/or other SaaS and B2B technology platforms and their ecosystem.

• Ability to confidently pick up and lead new projects even in the face of ambiguity.

• Hands-on experience building a range of marketing assets, including compelling sales plays and enablement materials, succinct slide pitch-decks, and event/webinar content.

• Ability to use data and analytics to drive decision-making as well as a consistent track record of setting and delivering against measurable marketing metrics.

• Outstanding organizational skills to define and balance multiple projects with tight deadlines effectively within a dynamic environment.

• Ability to establish good working relationships with cross-functional teams and align with global peers and stakeholders.

• Strong collaboration skills with a willingness to drive hands-on tactical execution.

• Strong communication skills, both written and verbal.

• Confidently deliver presentations to audiences of all sizes.

• Demonstrated experience driving adoption & consumption strategies is highly desired.

• Understanding of post-sale experiences and services delivery is ideal but not required.

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