מציאת משרת הייטק בחברות הטובות ביותר מעולם לא הייתה קלה יותר
AlignTech Brand Manager Italy, Lombardy 585688062
09.06.2025
- Employment Type
- Full Time
- Workplace type
- Reporting To
- Eleonora Molinari
Brand Strategy Execution:
- Support the development and execution of brand activation plans for the Italian market.
- Analyze market trends and customer insights to guide branding initiatives.
- Collaborate with cross-functional teams to ensure brand plans align with business goals.
Brand Positioning and Messaging:
- Help define brand positioning and tailor messaging for different customer segments.
- Ensure brand consistency across marketing materials and channels.
- Coordinate with legal and compliance teams for message approval.
Marketing Campaigns and Promotions:
- Assist in planning and executing marketing campaigns to boost brand awareness.
- Contribute to digital and social media marketing efforts.
- Track campaign performance and share insights for continuous improvement.
Product Launches and Brand Support:
- Support the planning and rollout of new product launches.
- Help manage the brand’s lifecycle in collaboration with the wider marketing team.
- Coordinate with the sales team to provide promotional tools and training materials.
Stakeholder Engagement and Relationship Building:
- Build positive relationships with internal teams, partners, and industry stakeholders.
- Represent the brand at relevant industry events and meetings when needed.
- Work closely with the commercial team to gather feedback and align marketing efforts.
Reporting and Analysis:
- Monitor key performance indicators (KPIs) for brand activities.
- Assist with brand health tracking and share regular updates with management.
- Support budget management and resource planning for marketing initiatives.
- Degree in Marketing, Business, Communications or a related field.
- Around 3–5 years of experience in brand management, product marketing, or a similar marketing role. Experience in healthcare and medical devices is a plus.
- Strong understanding of brand principles and marketing fundamentals.
- Familiarity with both digital and traditional marketing channels.
- Good analytical and organizational skills.
- Collaborative mindset with strong communication skills.
- Experience working with agencies or cross-functional teams is a plus.
- Ability to multitask and adapt in a dynamic, fast-paced environment.
- Sales experience or close collaboration with sales teams is beneficial.
At Align, every smile matters. We’re committed to helping you thrive by supporting the health, growth, and well-being of our team members through a variety of tools and programs. While specific offerings may vary by location and role, Align employees can typically expect:
- Health and well-being programs to keep you thriving in both body and mind.
- Employee-exclusive discounts on Invisalign products.
- Learning opportunities through online learning resources and support for your individual development plans.
- Inclusive, global workplace that fosters collaboration, recognition and belonging.
Country and/or role specific details will be shared with you by your recruiter during the interview process.
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